Bringing clinical understanding to creative delivery

See how we can help

Where your message meets the dental world

32,000
10,000
43,644

We are proud to collaborate with some of the worlds leading dental brands

We are proud to collaborate with some of the worlds leading dental brands

Brilliant at marketing, passionate about dentistry

See what we offer

Integrated marketing campaigns

Experts in dental communications, we deliver compliant, insight-driven multi-channel campaigns across digital, print, and events. From education to product launches, we align every touchpoint for maximum impact.

Content marketing & copywriting

We craft credible, engaging content for healthcare professionals, blending clinical insight with regulatory understanding. From ECPD to promotional copy, we ensure clarity, accuracy, and brand alignment.

Email marketing & automation

We deliver targeted email campaigns—from one-off sends to automated workflows—using our database of 32,000+ dental professionals. Designed for engagement, each send balances informative content with strategic timing and audience segmentation.

Digital presence

We strengthen your digital presence through strategic organic and paid campaigns across social, Google, and trusted dental platforms—delivering targeted, compliant results.

Event, conference & exhibition management

We plan and deliver professional events—from major congresses to bespoke meetings—connecting healthcare audiences and elevating brand presence. With end-to-end management, we ensure a seamless, high-impact experience.

Video & podcast production

We create high-quality video, animation, and podcast content—crafted to reflect your messaging and engage healthcare audiences across platforms. From concept to final edit, we manage the entire production process.

Brilliant at marketing, passionate about dentistry

Integrated marketing campaigns

Experts in dental communications, we deliver compliant, insight-driven multi-channel campaigns across digital, print, and events. From education to product launches, we align every touchpoint for maximum impact.

Content marketing & copywriting

We craft credible, engaging content for healthcare professionals, blending clinical insight with regulatory understanding. From ECPD to promotional copy, we ensure clarity, accuracy, and brand alignment.

Email marketing & automation

We deliver targeted email campaigns—from one-off sends to automated workflows—using our database of 32,000+ dental professionals. Designed for engagement, each send balances informative content with strategic timing and audience segmentation.

Digital presence

We strengthen your digital presence through strategic organic and paid campaigns across social, Google, and trusted dental platforms—delivering targeted, compliant results.

Event, conference & exhibition management

We plan and deliver professional events—from major congresses to bespoke meetings—connecting healthcare audiences and elevating brand presence. With end-to-end management, we ensure a seamless, high-impact experience.

Video & podcast production

We create high-quality video, animation, and podcast content—crafted to reflect your messaging and engage healthcare audiences across platforms. From concept to final edit, we manage the entire production process.

See what we offer

We deliver marketing excellence and clinical accuracy

I have known and worked with the team at VSM for over 15 years, during my time as CDO for England, as a consultant and more recently as Chair of the British Fluoridation Society. VSM’s expertise in delivering successful projects is second to none – they are well connected and as both a speaker and a stakeholder have always felt comfortable I am in safe hands – a capable and knowledgeable team!

Chair, British Fluoridation Society

VSM are a preferred Creative and Communications agency for Colgate’s Professional Oral Care and Scientific Affairs teams, supporting us across the UK and Northern Europe. Their remit is wide from innovative marketing communications to creative design of integrated marketing campaigns, experiential programmes, events and exhibitions. As a team they are creative, flexible and knowledgeable.

Brand Manager, Colgate Palmolive (UK) Ltd

As a member organisation, The BDIA have worked with VSM and our current president and VSM founder, Gail Vernon over many years. More recently I had the pleasure of working with the wider VSM team on the creation, organisation and delivery of our annual conference in Liverpool in 2024. Their creativity, innovation and passion for ensuring the conference delivered against objectives and that messaging was on point was exemplary. From innovative sessions to digital creation of assets and creative marketing tactics, they are a very talented team and a pleasure to work with.

Chief Executive, British Dental Industry Association

As Postgraduate Dental Dean in the Northwest I have worked with VSM as an invited speaker / contributor on various projects or with their support on my own team’s initiatives. They are always extremely quick to deliver results, go above and beyond in terms of delivery and offer access to channels and contacts we would not otherwise have.

Postgraduate Dental Dean, Health Education England NW

BASCD have worked with VSM in the organisation of our annual scientific, presidential, train the trainers and consultants’ group meetings for over 14 years. They are creative and innovative across all parameters. They support us in venue sourcing and liaison, delegate and speaker management & communication, financial management and budgeting. As an association we don’t often have the capacity or infrastructure to manage our events – VSM’s expertise and commitment to successful outcomes make our events a real success. VSM colleagues are personable, helpful and knowledgeable and would happily recommend their services.

President, BASCD

Educate, influence, and convert dental professionals the right way

Educate, influence, and convert dental professionals the right way

Meet the team that makes it happen

Gail Vernon
Director
Luke Vernon
Director
Steve South
Non-Executive Director
Bridget Francis
Client Services Director
Ellie Jackson
Senior Account Manager
Jack Thompson
Creative/Digital Lead
Charlie Watson
Data Technician
Raph Torres
IT & Systems Management

Lets talk…


Address

8 Salmon Fields,
Oldham, OL2 6HT

Connect

0161 665 2882
hello@vsmmarketing.co.uk