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News and Stories

Content Marketing

Insightful and relevant content is fundamental for any successful marketing campaign - and we deliver. Understanding your market and strategic objectives allows us to connect your brand for success whether you are launching a new product or looking to grow your market share and everything in between.   

Strategy and consulting

Optimise your results by exploring the possibilities through a market review with strategic insights, deep dive into the competitive landscape and leverage industry knowledge and contacts to clearly define your product service offering, price, differentiation or USP.

Enhanced continuing professional development

Leveraging enhanced continuing professional development (ECPD) is a great way to connect with your audience to both educate and sense check their understanding of your brand offering. Relevant and quality assurance ECPD is available for face-to-face events, live webinars or on-demand content.   

Market research and claim generation

Ensure the success of your next product launch with cost effective and insight driven market research or a pre-launch product trial via dental professionals and their patients. Generate relevant and powerful marketing claims to increase market relevance and sales uptake to support your commercial success.

Events and exhibitions

Rest easy knowing we will maximise attendance through our relevant contacts and dental professional database. Your events will have impact and style be they international or scientific symposia, product launches, team conferences or advisory boards. We look after the detail, allowing you to fully engage with your audience.

Digital

Connect with your customers through measurable digital marketing to enhance brand recognition and boost sales. Our digital team design and develop digital first HTML emails, social media, MPU’s and digital banners with multiple types of content as standalone or as part of an integrated campaign.     

Creative Design

Traditional or digital, if you are looking to disrupt or own the market our creative team can help. Our insight led and integrated approach optimises both creative stand out and relevance to produce engaging visuals, powerful design and informed creativity.

Animation

Telling your story needn’t be confined to static imagery and words. Inform, entertain or explain your offering with custom animation or animated video – from infographics to animations, patient and KOL videos. VSM look after the entire process from concept to scriptwriting, storyboards and voiceovers to the finished product.